The collection’s motif, a reimagined infinity symbol, “is about infinite possibility – that the future is yours to shape,” Pandora stated in a press release. Creative development is based on consumer research in North America, Europe and China.
The company noted that Pandora Brilliance has achieved CarbonNeutral product certification in accordance with The CarbonNeutral Protocol, a leading global framework for carbon neutrality. The certification covers Pandora Brilliance jewellery, its packaging and transportation.
“The lab-created diamonds in the collection have been grown with more than 60% renewable energy on average, and greenhouse gas emissions from non-renewable energy are being offset through the CarbonNeutral certification,” the company stated. When Pandora launches the collection globally next year, the diamonds are expected to be made using 100% renewable energy.
Pandora Brilliance is available to purchase from May 6 in the UK. The pieces are starting from just under $350 and each stone ranges from 0.15 to 1 carat.
